Robert Bosch is combining its automotive software and electronics activities into a new division, in an effort to reduce complexity and speed up development. The division, cross-domain computing solutions, draws employees from the supplier’s multimedia, powertrain solutions, chassis systems control and automotive electronics divisions.
Harald Kroeger, the Bosch management board member who responsible for the new division, spoke with Automotive News Europe News Editor Peter Sigal about how the technological demands of new-generation vehicles led to the formation of the unit.
What is the rationale for creating the cross-domain computing solutions division?
Bosch has been in car electronics and software